Protect your brand online and offline
Broad Australian protection
Trademark Registration Services
Melbourne IT’s Trademark Services takes the complication out of the trademark application and registration process.
Trademarks are divided into 45 “classes” of goods and services, such as shoes, mobile telephones and so on. Our application service and trademark experts can assist you in deciding which class best suit your business.
Whether you are starting something new or looking to protect something that already exists, this is your opportunity to secure your most valuable business asset. A registered trademark helps protect your identity when you promote your business and products – online and offline.
Crucially, it also differentiates you from your competitors and helps safeguard your brand. With over 20 years experience in intellectual property, we’re trusted every day by companies around the world to protect key brands. Let us help you protect yours.
Why register a trademark?
A registered trademark gives you an exclusive right to use your name as a brand name for your listed goods or services. It provides positioning strength for your business and can stop other companies from using your name on similar goods/services in Australia.
Control your brand
Registered trademarks can be licensed and sold to other parties, creating valuable assets for your business. This gives you the flexibility and control to choose who and how other companies/people can use your name, should you decide to license it.
Broad Australian Trademark Protection
Registered trademarks provide coverage for the entire Australian jurisdiction. This means, for example, you can alert the Australian Customs and Border Protection Services to the importation of goods that infringe your trademark and stop them from entering the country. Trademarks are registered for 10 years but can be renewed indefinitely.